What is the aim of your online branding and marketing? How is it related with your selling. “The aim of marketing is to make selling superfluous.” – Peter Drucker Never sell,,,,, without a good marketing which makes it superfluous.
Online branding and marketing should also involve studying your competition. “You have to start with the basic premise that you need to know what your competition is doing.” – Guy Kawasaki Who is your competition? If you say you have none, then everyone may defeat you.
Does your online branding and marketing stuff follows a clear strategy. “Without strategy, content is just stuff, and the world has enough stuff.” – Arjun Basu. Get the strategy. That is where we begin with all our clients.
Overload leading to being without logic. By Dr Maharaja SivaSubramanian N Why do people do illogical stuff? Why people don’t seem to be applying logic in some of the important aspects of their life?
Online branding and marketing is about matchmaking. “Great Marketers are matchmakers. Find ways to get offerings people love in front of the people most likely to love them.” – April Dunford, Matching what you offer and what customers need and will pay attention to, that is what online branding and marketing is all about.
What are you doing with your online branding and marketing? “Don’t think of pitching. Think of offering…The offer is better than a pitch.” Sonia Simone Offer to all, to your investors, your customers, your partners and et al.